- A Day in the Life of an Advertising Man
Internal documents from the UK tobacco industry's principal advertising agencies reveal that tobacco advertising is intended to increase consumption as well as brand share.
(Rating: 0.00 Votes: 0) Rate It - Advertising
Chapter from a book on the Brown and Williamson papers documents B&W's cigarette advertising in the 1970s and 1980s, with a focus on product placement.
(Rating: 0.00 Votes: 0) Rate It - Advertising and Promoting U.S. Cigarettes in Selected Asian Countries
A look at global smoking promotional activities by U.S. tobacco companies; some activities said to be illegal, and some said to target nonsmokers and children. "James Coburn, Pierce Brosnan, and Robert Wagner starred in a series of TV commercials for Philip Morris' Lark brand Cigarettes in Japan."
(Rating: 0.00 Votes: 0) Rate It - Big Tobacco Rides East
Has the tobacco industry changed? "At the 1998 Hanoi Tet festival Philip Morris had a large tent with Marlboro horses to ride on for children, and young, nicely dressed cowboy girls offered single cigarettes free of charge to young boys."
(Rating: 0.00 Votes: 0) Rate It - Big Tobacco Shifts Ads from Billboards to Stores
UIC research shows that tobacco companies have increased retail store advertising and promotions since a ban on tobacco billboard advertising took effect. Pictures show typical retail spaces, filled with tobacco ads.
(Rating: 0.00 Votes: 0) Rate It - Brand-stretching
ASH-UK briefing on brand-stretching: the use of tobacco brand names on non-tobacco merchandise or services to get around bans on direct advertising.
(Rating: 0.00 Votes: 0) Rate It - Cigarette Advertising
Doctors like cigarettes! That and other health claims the industry made in its ads of the 1940's and 1950's.
(Rating: 0.00 Votes: 0) Rate It - drkoop.com: Tobacco and Advertising
In 1995, the advertising and promotion for cigarettes in the United States exceeded $4.9 billion. Tobacco industry documents reveal that tobacco companies did intentionally develop advertising and promotional campaigns to market to children and adolescents.
(Rating: 0.00 Votes: 0) Rate It - Effects of Tobacco Advertising and Promotion
Report examines: how tobacco advertising and promotion affect tobacco consumption; evidence that advertising and promotion affect overall tobacco consumption; countries with tobacco advertising bans have lower consumption (or slower increases in consumption) than those without bans.
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